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Apple x Goldsmiths

This collaborative live project was a response to a community-oriented brief set by Apple. It explores the culture of discarded objects in the area of New Cross in south-east London where people often leave unwanted items in their front yards. The concept of Thing Power is used as a measure of the value of an object being used as currency within the open 'shop-like' landscape of New Cross. The design outcome of the project was called the ‘Thing Tag’ which allowed for the objects history to be documented. Additionally we prototyped a website to function as an archive of the objects while also mapping their 'travel' around New Cross, which got quite a few responses from the community and it was rewarding to see the object being used by the locals.